Privacy Policy
This Privacy Policy outlines how your personal information is gathered, utilized, and shared when you visit or make purchases from MantraModa.
Information We Collect
Upon visiting the Site, certain details about your device are automatically collected, such as your web browser, IP address, time zone, and specific cookies installed on your device. While navigating the Site, we also gather information regarding the individual web pages or products you view, the referring websites or search terms that led you to the Site, and your interactions with the Site. We refer to this automatically-collected data as "Device Information."
We utilize the following technologies to gather Device Information:
- Cookies: These are data files placed on your device, often containing an anonymous unique identifier. You can learn more about cookies and how to disable them at http://www.allaboutcookies.org.
- Log Files: These track actions occurring on the Site, collecting data like your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web Beacons, Tags, and Pixels: These are electronic files used to record information about your browsing activity on the Site.
Moreover, when you make a purchase or attempt to make one via the Site, we collect specific details from you, including your name, billing and shipping addresses, payment information (including credit/debit card numbers), email address, and phone number. We refer to this data as "Order Information." In this Privacy Policy, "Personal Information" pertains to both Device Information and Order Information.
How We Use Your Personal Information
The Order Information we collect is primarily used to fulfill orders placed on the Site, which includes processing payment information, arranging shipping, and sending invoices and/or order confirmations. Furthermore, we utilize this Order Information to:
- Communicate with you
- Assess potential risks or fraudulent activity associated with orders
- Provide information or advertising related to our products or services based on your preferences
Device Information is employed to help us identify potential risks and fraudulent activities (particularly your IP address), and more generally, to enhance and optimize our Site. For instance, we generate analytics about how users interact with the Site and evaluate the effectiveness of our marketing and advertising campaigns.
Sharing Your Personal Information
We share your personal information (Name, Address, Phone, and Email) with our courier partners. We may also disclose your Personal Information to comply with applicable laws and regulations, respond to legal requests, or protect our rights.
Behavioral Advertising
As explained earlier, we use your Personal Information to deliver targeted advertisements and marketing communications that we believe might interest you.
Opting Out and Do Not Track
You can opt-out of targeted advertising through the following links:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt-out of certain services by visiting the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info/. Please note that we do not alter our data collection and use practices based on Do Not Track signals from browsers.
Data Retention
We will retain your Order Information for our records when you place an order through the Site, unless you request its deletion.
Changes to the Privacy Policy
This privacy policy may be updated periodically to reflect changes in our practices or for operational, legal, or regulatory reasons.